Photographers lined the borders of the fight trying to capture history as it happened.
Straight from the FB event invite-
WHY:
All over the world, groups organize free, fun, all ages, non-commercial public events. From a massive Mobile Clubbing event in a London train station to a giant pillow fight near the Eiffel Tower in Paris to a subway party beneath the streets of Toronto, it is clear that the urban playground is growing around the world, a playful part of the larger public space movement.
One of the goals is to make these unique happenings in public space become a significant part of popular culture, partially replacing passive, non-social, branded consumption experiences like watching television, and consciously rejecting the blight on our cities caused by the endless creep of advertising into public space. Even more so in the case of "Hallmark" holidays like that of Valentine's Day.
The goal is to create a global community of participants, not consumers, in a world where people are constantly organizing and attending these happenings in every major city in the world.
